Dictionary of marketing terms 3rd

Тема в разделе "Иностранная литература", создана пользователем Masterskiy, 10 янв 2016.

  1. Masterskiy

    Masterskiy Савелий

    Imber
    Dictionary of marketing terms 3rd

    [​IMG]

    Издательство: Barron's Ed
    Жанр: Barron's Ed

    Качество: Хорошее
    Страниц: 640
    Формат: pdf, fb2, epub

    Books in Barron's pocket-sized Business Dictionaries series list thousands of specialized terms alphabetically and present concise definitions. The authors of all books in this series are recognized authorities in their special fields. Newly updated editions reflect new technologies and recent business trends. The new edition of this book presents more than 4,000 A-to-Z terms and definitions covering media analysis, target marketing, e-commerce, advertising art, copy, and production, radio and TV advertising and promotion, retailing, direct mail marketing, business-to-business promotion, and virtually all facets of sales and marketing operations. This new, expanded edition contains approximately 300 additional new and updated terms.
     

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  2. Laurinio

    Laurinio Вадим

    Благодарю
     

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