This is Advertising

Тема в разделе "Иностранная литература", создана пользователем Kentovich, 30 дек 2015.

  1. Kentovich

    Kentovich Трифон Т.

    Eliza Williams
    This is Advertising

    [​IMG]

    Издательство: Thames&Hudson
    Жанр: Thames and Hudson

    Качество: Хорошее
    Страниц: 224
    Формат: pdf, fb2, epub

    Addresses the changes that are occurring within advertising, from the perspective of key figures within the industry. This book is split into five chapters, which deal with the main themes relevant to the advertising industry today: Digital, Branded, Ambient, Integrated and Self-Initiated. Each chapter contains a series of case studies.
     

    Вложения:

    Kentovich, 30 дек 2015
    #1
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